Languages
English
Year Established
2010
Dig Insights Inc.
Listed In: Market Research
Dig Insights Inc. (Dig) was founded in 2010 by a team of four senior market research professionals. The founders bring more than 50 years of collective research experience, having worked on both sides of the research business: supplier (ABM, Maritz, BrandSpark, and Hotspex) and client (Canadian… Dig Insights Inc. (Dig) was founded in 2010 by a team of four senior market research professionals. The founders bring more than 50 years of collective research experience, having worked on both sides of the research business: supplier (ABM, Maritz, BrandSpark, and Hotspex) and client (Canadian Tire, Kraft, CIBC, Ford, and Cara Operations). <p> Located on Bay St. in Toronto, the Dig Insights team has grown to 23 research professionals within our five years of operation. Since our founding, a number of blue chip clients have trusted our team to deliver actionable insights across a diverse set of industries: retail, consumer packaged goods, beverage/alcohol, telecommunications, financial services, media, and pharmaceuticals, to name a few. <p> Our team shares a vision: we expect more from market research. Our founding belief is that a lot of quantitative market research asks obvious questions therefore delivering obvious answers, uninspired business decisions, and weak in-market results. We believe that market research should: <p> · Inspire bold new thinking, not just reinforce the status quo; <p> · Predict choices, not just compare against what norms and, <p> · Leverage the potential of new technology and methods to understand the consumer experience. <p> Rather than focusing on canned “products”, we take a more strategic approach and develop customiz Read more
Dig Insights Inc.
372 Bay Street, 16th Floor, Toronto, ON
372 Bay Street, 16th Floor, Toronto, ON