Business Hours
Monday 9:00am - 5:00pm
Tuesday 9:00am - 5:00pm
Wednesday 9:00am - 5:00pm
Thursday 9:00am - 5:00pm
Friday 9:00am - 5:00pm
Saturday 12:00am - 12:00am
Sunday 12:00am - 12:00am
Year Established
1993
Listed In: Real Estate Agents, Property Appraisers
First Choice Practice Sales, Inc. facilitates dental practice sales throughout the Southern California region. As a Full Service dental practice broker, First Choice Practice Sales, Inc. personally shows each of our listed dental offices and works with both buyer and seller. Dentistry in California… First Choice Practice Sales, Inc. facilitates dental practice sales throughout the Southern California region. As a Full Service dental practice broker, First Choice Practice Sales, Inc. personally shows each of our listed dental offices and works with both buyer and seller. Dentistry in California is a dense market with multiple dental practices on every block. How will you keep up with listed dental practice? Southern California’s Dental Practice Broker, First Choice Practice Sales, Inc. is centrally located in Newport Beach. View our current Southern California dental practices for sale. Buyers and Sellers work with First Choice Practice Sales, Inc. knowing they will be provided with excellent service with integrity. Read more
By Roshanak Momen on September 14, 2026 Verified by Facebook
I found my practice through First Choice Practice Sales. Kenneth helped me a lot. He was available when I had questions, he spent so much time, showing me different offices till I found my endodontic practice in Mission Viejo.
I recommend First Choice Practice Sales to whoever looking for a practice.
By Gundong Lee on May 28, 2026 Verified by Google
I purchased my dental practice through First Choice DDS in 2019, and in 2025 I successfully sold two dental offices with their help. Eric and Kenneth were incredibly helpful throughout the entire process. They were always professional, responsive, and easy to communicate with.
From start to finish, everything went smoothly without any major issues. Their guidance and experience made both the purchase and sales process much less stressful. I especially appreciated how transparent and organized they were, and they always kept me updated every step of the way.
Eric and Kenneth truly care about their clients and work hard to achieve the best outcomes. I highly recommend First Choice DDS to any dentist looking to buy or sell a dental practice. Trustworthy team, excellent communication, and outstanding service.
By Iulia Isacov on May 16, 2026 Verified by Google
We had an excellent experience working with First Choice Practice Sales during the purchase of our dental practice. From the very beginning, Kenneth and Eric were professional, responsive, knowledgeable, and genuinely supportive throughout the entire process.
Buying a practice can be overwhelming, especially with all the moving parts involved — negotiations, escrow, financing, legal documents, transition planning, and communication between all parties. Kenneth and Eric helped guide us through every step with patience and professionalism, always making themselves available whenever we had questions or concerns.
We would absolutely use First Choice Practice Sales again in the future and would happily recommend their team to any dentist looking to buy or sell a practice.
Highly recommend!
By James Jones on April 23, 2026 Verified by Google
We had a great experience working with First Choice Practice Sales. They played a major role in helping our DSO successfully sell 9 practices in 2025, and their momentum has continued strong into 2026.
The team was professional, responsive, and truly understood how to position our offices in the market to get deals done. Their guidance throughout the process made a big difference, especially when navigating multiple transactions at once.
A special thank you to Eric for his continued effort, consistency, and commitment—he’s been a key part of making everything run smoothly.
Highly recommend First Choice Practice Sales to anyone looking to buy or sell a dental practice.
By Ibrahim Najamuddin on April 17, 2026 Verified by Google
We engaged with First Choice Practice Sales while evaluating a dental practice they represented. Our primary contact was Kenneth Sann, with occasional involvement from Eric Perry.
The process was marked by repeated inconsistencies. Information provided by the brokerage frequently conflicted with what we were told directly by the seller, creating unnecessary confusion and undermining confidence in the diligence process.
Communication was a persistent issue. Correspondence from Kenneth Sann was often unclear, lacked precision, and required repeated follow-up to clarify basic points. For a transaction that depends on accurate and timely information, this created avoidable friction at every step.
After completing due diligence, we elected not to proceed and requested the return of our fully refundable deposit, as outlined in the agreement. That request was made 29 days prior to resolution and was met with complete silence despite multiple follow-ups.
Only after retaining legal counsel and issuing a formal demand—referencing our contractual rights—did the matter resolve. Within 42 minutes of confirmed receipt of that letter, escrow was notified and began processing the return of our deposit.
That sequence is difficult to reconcile with the prior 29 days of non-responsiveness.
Based on this experience, I would approach this brokerage with caution. At a minimum, ensure you have independent representation and clear safeguards in place before engaging in any transaction.
When responsiveness only appears after legal pressure, it raises questions no contract should have to answer.
Showing the overall rating from Google. Load more reviews to see individual Google reviews.